In Defense of Disney’s $850 Pen (and Disney D23)
Disney D23 Magazine
It has now been about a week since the Disney announcement of D23, and it seems as if the fan community could not be more divided. It appears that some fans of the Disney online community feel that Disney has “slapped” them in the face with this new club, citing pricing as an issue, and the exurbanite price of some of the exclusive merchandise. The $850 pen has drawn most of the hatred from fans online.
However, I myself am a little confused by these tantrums. I feel that the new D23 club is a great addition to the online family of already unofficial information on the Disney Club.
They will provide more information and access to things that Disney fans for years have been longing for — including sneak previews of films, merchandise, and events at Disney Theme Parks.
One could take concern with the $75.00 membership price. However, we must realize that as a society not everything can be free. Disney is a company and needs to stay in business; and honestly, the $75.00 price point is not that far off from the Magic Kingdom club (if adjusted for inflation) or any other special membership club out there. What you have to look at is the value you get from the membership and whether Disney delivers as promised….$75 is a pretty good deal.
We still have quite some time to see how D23 performs and try to deliver on its promises. For myself, I am excited about D23 and cannot wait for the D23 Expo in September. Hope to see everyone there!